The Master's Degree in Marketing and Technology is the first one-year program in Portugal that combines a tech-driven approach to marketing, to leverage the potential of technologies in business.
A cross-cutting view of the various components in the field of events with a focus on what is currently practiced and what the future of events may hold.
Focus on the global view of sales management and performance for decision-making optimization.
It primarily serves as a global tool for achieving differentiated performance.