IPAM Lab

    IPAM Lab aims, essentially, at carrying out and disseminating interdisciplinary research work related to a host of subjects in marketing and consumption.

    It intends to invest in the consolidation of a research culture based on the following principles:

    • Training work groups in different avenues of research.
    • Close and multidisciplinary collaboration between internal and external researchers
    • Sharing of knowledge at national/international conferences and internal seminars
    • Quality of the output generated and disseminated by the academic, scientific and business communities.


    IPAM Lab’s main commitments basically comprise three vectors:

    • Search for funding opportunities to carry out research projects
    • Support and encourage the participation of researchers in academic conferences
    • Promote the publication of scientific articles in academic journals recognised for their quality.